Job Description: Head of Marketing
Our online crypto magazine Coinbrary is seeking a dynamic and experienced individual to join our team as the Head of Marketing. As the Head of Marketing, you will play a crucial role in driving the organic growth of our platform through effective SEO strategies and media buying initiatives. You will be responsible for leading our marketing efforts and growing our crypto newsletter subscriber base.
Responsibilities:
- Develop and execute a comprehensive marketing strategy to drive organic growth and increase brand visibility.
- Lead and manage all SEO efforts, including keyword research, on-page optimization, and link building to improve search engine rankings.
- Oversee media buying campaigns to drive targeted traffic and increase newsletter subscriptions.
- Collaborate with cross-functional teams to create engaging and informative content that aligns with our target audience's interests and needs.
- Track, analyze, and report on key marketing metrics to measure the effectiveness of campaigns and identify areas for improvement.
- Stay up to date with the latest trends and developments in the crypto industry to identify new opportunities for growth.
Qualifications:
- Proven experience in implementing successful SEO strategies and managing media buying campaigns.
- In-depth knowledge of SEO best practices, keyword research tools, and analytics platforms.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and leadership skills, with the ability to collaborate effectively with cross-functional teams.
- Passion for the crypto industry and a deep understanding of the latest trends and developments.
- Proven track record of driving organic growth and increasing newsletter subscriptions.
If you are a results-driven marketing professional with a passion for the crypto industry, we would love to hear from you. Join our team as the Head of Marketing and help us take our online crypto magazine to new heights.
Please submit your resume and a cover letter outlining your relevant experience and why you are the perfect fit for this role.
We thank all applicants for their interest; however, only those selected for an interview will be contacted.
This job description is intended to convey information essential to understanding the scope of the Head of Marketing position and it is not intended to be an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with the position.